El Taco De Ojo food truck exterior
👩‍🍳Women-Owned Business

Our Story

A passion for authentic Mexican street food, a commitment to quality, and the dream of bringing traditional flavors to Phoenix - this is the story of El Taco De Ojo.

El Taco De Ojo owner standing proudly in front of food truck

From Family Recipes to Food Truck Success

El Taco De Ojo was born from a deep love for authentic Mexican street food and a desire to share the flavors I grew up with. As a first-generation Mexican-American woman, I wanted to honor my heritage while creating something uniquely my own.

Growing up, I spent countless hours in my grandmother's kitchen, learning the traditional recipes and techniques that have been passed down through generations. The smell of fresh tortillas, the sizzle of perfectly seasoned meat on the grill, and the vibrant colors of fresh ingredients - these memories inspired me to start El Taco De Ojo.

What started as a dream in 2020 has grown into a thriving food truck business that serves hundreds of customers across Phoenix. Every taco we serve is made with the same care and attention to detail that my grandmother taught me. We source the freshest ingredients, prepare everything from scratch, and never compromise on quality.

Being a women-owned business in the food industry comes with its challenges, but it's also incredibly rewarding. I'm proud to represent my culture, support my community, and create jobs while doing what I love. Every satisfied customer, every catering event, and every positive review reminds me why I started this journey.

Thank you for supporting El Taco De Ojo and allowing us to share our passion for authentic Mexican street food with you.

Our Mission & Values

What drives us every day and guides every decision we make

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Authentic Food

We stay true to traditional Mexican street food recipes, using authentic ingredients and time-honored cooking methods passed down through generations.

Quality Ingredients

Fresh, high-quality ingredients sourced daily. We never cut corners - every taco is made with the same care we'd use for our own family.

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Community Connection

We're more than a food truck - we're part of the Phoenix community. Supporting local suppliers, creating jobs, and bringing people together through food.

Women-Owned & Proud

As a women-owned business, we\'re committed to breaking barriers, supporting other women entrepreneurs, and proving that with passion, hard work, and dedication, anything is possible. We\'re proud to represent our culture and our community through authentic Mexican street food.

Behind the Scenes

See the passion and dedication that goes into every taco we serve

Owner preparing fresh tacos inside food truck

Preparing fresh tacos with love

Owner serving customers at food truck

Serving our community

Fresh ingredients preparation inside food truck

Fresh ingredients, authentic flavors

❤️Made with love, served with pride